Toyota Hilux celebrates 50th anniversary this month

04/02/2018

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The Hilux symbolic to toughness turned 50!

Toyota Hilux has gained its reputation as one of the best light commercial trucks on earth and the model will be celebrating its 50th birthday this month.

Video: Hilux Invincible Chrome celebrates 50 anniversary

Unveiled in March 1968, the model was introduced as a new bonnet-type truck. The development and production were carried out by Hino Motors Limited. The model is considered the descendant that embodies the essence of both the Light Stout and Briska. At first the model was intended to be made in a truck format.

Hilux has always been ready for any road challenges. Aside from it, Hilux is also a credit to its owners in terms of safety.

Toyota Hilux

Hilux is also a credit to its owners in terms of safety

Toyota makes the Hilux to be durable, strong and incredibly prepared for performance on even roughest roads. The Toyota round-after-round test on its vehicles can attest to it. A test was even taken in the volcanic areas of Iceland to prove the Hilux's toughness.

Three of 8 generations of the Toyota Hilux

Unveiled in March 1968, the model was introduced as a new bonnet-type truck​

There is a myriad of activities having planned by Toyota for the 50th anniversary of the Hilux. They even launched a website which tells stories of the model from its early origins to the 8th generation. Both English and Japanese are available on the site.

>>> Check out in-depth reviews of the Hilux 2015 and Hilux 2016.

Toyota Hilux

 

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