7 reasons why do Nigerian celebrities love Toyota cars so much?


Posted by: Oluwaseun Adeniji

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Nigerian celebrities are fond of buying expensive cars. Yet, most of them cannot do without having at least 1 Toyota in their garage. Check out why they love Toyota cars so much!

If there is one thing that is constant on Nigerians roads, that should be the Toyota brand. The Japanese brand has become the first choice not only among the regular road users but celebrities as well.

When you take a look at the collections of most of the Nigerian music stars, movie stars, and other famous people, you will find at least one Toyota model. We cannot deny that Nigerian celebrities love expensive cars such as Rolls-Royce, Bentley, Ferrari, Lamborghini, Range Rover, and other rare models built for the rich and famous, but Toyota always find its way into their exotic garage.


Toyota has become a must-have brand among Nigerian celebrities

At this point, many of us might be asking this question: Why do Nigerian celebrities love Toyota cars so much? Before we dive right into some of the popular people that own Toyota, it is pertinent we identify some of the standout features of the Toyota brand.

7 reasons why Nigerian celebrities choose Toyota

Buying Toyota products has always been a smart choice among Nigerians regardless of their societal status. Here are some of the benefits of using Toyota products:

1. Durability

Toyota products have stood the test of time, and that is why a lot of Nigerian celebrities trust the brand. From statistics, eighty percentage of Toyota products sold in the last 2 decades are still active on the roads. By implication, this durability will definitely translate into long term benefits.

2. Resale value

One thing no one can argue against is the resale value of Toyota products in Nigeria.

Sometimes, there is an urge to try another model or upgrade to a better version. Owning a Toyota car will make it quite easy to sell at a decent price. Since a lot of people are eager to own one, finding a customer for your Toyota should be less of an issue here in Nigeria.

>>> Also watch out for: Top 10 cars with worst resale values in Nigeria

3. Traction

Toyota has an impressive track record when it comes to the production of AWD all-wheel drive (AWD) and four-wheel drive (4WD) vehicles. Considering the nature of road in many parts of the country, it allows people including celebrities to access places they dare not take their Bentley or Lamborghini to.

4. Availability of Spare parts

One of the reasons why people go for Toyota products is the fact that they can easily get their hands on spare parts if there is a need for replacement. When you visit popular auto markets in the country like Ladipo Market in Lagos, all Toyota spare parts ranging from different models are available at affordable prices.

5. Fuel economy

The popular brand has a pedigree for producing cars with good fuel efficiency. Whether you are a celebrity or not, you wouldn’t want to buy a car that will put the massive debt on your neck every month from the purchase of fuel.

Not to forget, being a famous person requires you to move around a lot. Such a person would definitely need a car that will do such tasks effortlessly with less fuel consumption.

>>> You might also like to read: 9 myths about fuel economy

6. Reliable and attractive look

Aside from other remarkable features offered by Toyota, you cannot deny its quality that has been maintained for so many years. Such pedigree also comes with beautiful and stylish models.

Although Toyota manufactures cars for the middle class, there are some models that specifically built for the upper class in society. This applies mostly to its premium SUVs like the Toyota Land Cruiser Prado and Highlander. Toyota is known to manufacture reliable, efficient, and solid cars for any type of terrain.

7. Safety

One of the most important things Nigerians consider when buying a car is safety. Since Celebrities are required to reach out to their fans, businesses, and corporate deals, there is a need to consider an auto product that guarantees such features. Toyota has done really well in this aspect of comfort and safety on the road.

Popular Nigerian celebrities that own Toyota in their collection

1. Don Jazzy (Toyota Prado SUV)

The Marvin CEO and founder Don Jazzy, like many Nigerian celebrities, is fond of this brand. He owns a Toyota Prado SUV, which he reportedly acquired for a sum of ₦12 million.


Marvin Boss is one of the many Nigerian celebrities that have Toyota products in their collections

2. Davido (Toyota Land Cruiser)

Despite having the likes of the Chevrolet Camaro SS, Lamborghini Urus, Bentley Bentayga, Porsche Carrera, Rolls-Royce Phantom and so many luxury models in his collection, the “30 billion gang” crooner owns a Toyota Land Cruiser SUV.

Davido’s Toyota Land Cruiser can accelerate from a standpoint of zero to 60 mph in an impressive 8.6 secs, while offering a top speed of 210 km/hr.


You might be lucky to find O.B.O himself in one of the Toyota Land Cruiser in town

3. Alex Ekubo (2014 Toyota Camry XLE)

Popular Nollywood actor Alex Ekubo acquired his Toyota Camry XLE in 2016, briefly after splashing cash on his sportscar.

His Camry is a mid-size luxury sedan, powered by a V6 engine.


The handsome Nollywood actor owns a Toyota Camry XLE for the 2014 model year

4. Oge Okoye (Toyota RAV4)

When it comes to car collection, only few Nollywood actresses can compete with this big screen diva.

Oge Okoye is a big fan of expensive cars as well as Toyota products. She has a couple of Toyota models in her garage. Her Toyota RAV4 was reportedly acquired for a sum of ₦10.8 million.

The compact SUV is powered by a 4-cylinder 2.0-liter engine paired with 4-speed automatic transmission.


Oge Okoye is one of those Popular Nigerians with many Toyota products in their garage.

5. Tonto Dikeh (2016 Toyota Prado TXL)

This luxury SUV was gifted to the beautiful Nollywood actress by Tonto Dikeh's ex-husband Churchill. She, however, debunked the acquisition of the car when the marriage was dissolved.


The beautiful and controversial actress isn't going to be left behind in the acquisition of Toyota products

6. Basketmouth (Toyota Highlander)

The ace Nigerian comedian Basketmouth reportedly acquired his Toyota Highlander SUV for ₦19 million. Basketmouth has been known to have a handful of beautiful cars in his collection.


Charles Okpocha popularly known as Basketmouth might be funny but takes his Toyota very serious

7. Nkechi Blessing (Toyota Venza)

In 2017, Nkechi Blessing took to her Instagram to announce the new baby in her collection, which was a Toyota Venza. She gifted herself with this Japanese car to celebrate her birthday. She is known for appearing in both Yoruba and English movies.


The Nollywood actress couldn't hold her joy when she acquired her own Toyota Venza

8. Chinedu Ikedieze (Toyota Camry)

For a sum of ₦13.8 million, this Toyota Camry is the cheapest and the only average car in the exotic car collection of Chinedu Ikedieze. His garage boasts of the Hummer stretched Limousine, Porsche Carrera, Infiniti Jeep, and Mercedes-Benz E300.


This Toyota Camry seems to be the only modest car in his collection

9. Banky W (Toyota Prado)

Oluwabankole Wellington is a famous Nigerian singer, song-writer, executive producer, actor, and businessman. He is responsible for bringing many artistes into stardom such as Wizkid, Skales, and so on. From what we learnt, he owns a Toyota Prado SUV worth around ₦37 million.


Banky W is a bit of a private person but his powerful Toyota Prado isn't 


Toyota is unarguably one of the most sought-after auto brands in Nigeria. Over the years, it has proven itself to be a very reliable brand to many Nigerians. This is why it has become a part of our daily lives and why do Nigerian celebrities love Toyota cars so much!

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Oluwaseun Adeniji

Oluwaseun Adeniji

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Oluwaseun Adeniji is a passionate writer and a poet with special interest in writing about cars. He is a master degree holder in international conflict and management. He enjoys feeding the public with the latest auto gist and well researched car reviews. He is also a strong football lover. So, if Oluwaseun is not writing, expect him to be reading about sports.

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