Maserati: Ladies’ best luxury car brand

03/02/2018

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Today, over 40% of all women who own luxury cars choose to drive a Maserati. Why is the Italian luxury car brand so attractive to ladies?

The time when women were used to relaxing in the passenger seats is far gone. Ladies nowadays are getting more and more confident in taking control of high-speed vehicles; and they seem to be especially fond of powerful sports cars which are often considered most attractive to men.

maserati quattroporte angular front

More than 40% of owners of the Maserati signature model Quattroporte are woman

Recent statistics show that more than 40% of owners of the Maserati signature model Quattroporte, as well as 30% of Ferrari buyers and 40% of Porsche customers, are women. This shows the increasing women’s interest in sports cars, and Maserati has caught the wave by providing values most appreciated by the ladies.

Maserati is a fashion icon

In the fashion world, Haute Couture is the term used to describe the highest class products. And the Maserati brand has distinguished itself among female car worshipers as an Haute Couture. Inheriting the heritage of Italian culture, Maserati cars always have that elegant and classy appearance. Not only that, the ‘made in Italy’ cars have conquered the most difficult customers by the incredible balance between beauty and power, the uniqueness and yet harmony in every details, all creating their own identity as a symbol of the elite and an icon of fashion within the automobile industry.

A Maserati and a model

The Maserati brand has distinguished itself among female car worshipers as an Haute Couture

Looking from the outside, Maserati has an extremely wide grille and smooth aerodynamic design, which are not only eye-catching but also partly reflects the inner strength and power of the car. In the interior, the car has a very comfortable set of furniture, a combination of wood, metal, leather and Zegna silk. Attractive to the eye and pleasant in every circumstance, and with small touches of class and elegance, a Maserati car and a woman have a lot in common, which is why ladies love it so much.

Combining sportiness and comfort

Maserati Quattroporte interior

The driver and passengers will feel especially comfortable on the car’s leather seats with cushion upholstery

In addition to maintaining that glamorous look in the outside, Maserati also invests on improving the driving experience of their cars. With a driver-focused design, you can have a lot of fun driving with the high speed and great capacity, while still being able to control in every situation and enjoy the mere comfort of sitting in the driver seat of the Maserati.

Compared with other luxury car brands, the Maserati has a slightly smaller, which makes the car suitable for both urban and suburban routes when combined with a powerful engine. It also has a very spacious storage compartment, suitable for both long travels and shopping trips in the city. The driver and passengers will feel especially comfortable on the car’s leather seats with cushion upholstery. In addition, the doors are subtly and gracefully designed, so that passengers do not have to worry about their outfits getting stained when they enter or exit the car.

>>> See more: Famous Pastor gave 4-year-old daughter new Maserati as birthday gift

Classic and unique

New Maserati Quattroporte....Girls fightings for....

Women always want to be special and unique, so Maserati was clever enough to design tailorable versions of each of its models. Ladies can choose to buy a Maserati that best suits their personality and preferences. For example, the famous Maserati Quattroporte has two main styles: GranLusso (Luxury) and GranSport (Sport). You will be able to express your personality through these choices.

Experienced female drivers revealed that what they find most addictive about this car is the sound it makes. They say that when a Maserati passes by, even if they don’t see it, people can still recognize that it was a Maserati. According to research by Hiscox UK, that engine sound stimulates women’s auditory sense and increase testosterone levels by up to 100%.

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